8.15.2011

DRE'S "BEATS" JOINS FORCES WITH "HTC"



Dr. Dre has sold a majority stake in "Beats Electronics" to "HTC" for 309.000.000$. Now HTC will hold a 51% of Dre's company

“The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smartphone industry and define the future,” said Iovine ("Beats" co-founder). “For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution and reengineer how sound is delivered, so the consumer feels the music the way that the artist intended.”